Why blogging is so much better than Facebook

A great article from marketer, journalist and attorney Larry Bodine

“Blog posts last much longer. A blog post will be an evergreen resource for years, while a Facebook post is essentially seen once, and is then lost in the feed. A Facebook post has a steep drop-off in readers, is virtually valueless after a week, and might as well not exist after a month. In contrast, a blog post will generate readers on the first day it’s online and will continue to turn up in Google searches year after year.”

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